ADAS Services in China
To date, the spread of ADAS has been largely confined to North America, Western Europe and Japan, with impressive growth in 2015 thanks to more affordable packages on high-volume models, and consumer awareness boosted by ratings agencies such as the NCAP. However, the ADAS market is beginning to take hold in developing regions, with the world's largest auto market, China, becoming the centre of attention for domestic and foregin players, alike.
This report examines the history of ADAS in China, the conditions which have constrained growth in the past and how these will change going forward, and the role which ADAS can play in the country's infamous and chronic traffic difficulties.
- 1. THE HISTORY OF ADAS IN CHINA
- 2. GROWTH DRIVERS FOR ADAS IN CHINA
- 2.1. C-NCAP Recognition and Testing
- 2.2. Falling Costs
- 2.3. Chinese-specific ADAS
- 2.4. Aftermarket ADAS
- 3. CHINESE ADAS: MARKET OUTLOOK