ADAS AND AUTONOMOUS DRIVING TECHNOLOGY IN TRUCKS AND COMMERCIAL VEHICLES

ADAS AND AUTONOMOUS DRIVING TECHNOLOGY IN

TRUCKS AND COMMERCIAL VEHICLES

1. ADAS IN COMMERCIAL VEHICLES

1.1. Background

A wide variety of advanced driver assistance systems (ADASs) have enjoyed impressive growth

in consumer vehicles, progressing from being the preserve of luxury vehicles to being offered in

sub-US$500 packages by mass-market players such as Toyota. Simultaneously, the capacities of

these systems have expanded, with combined functions allowing the first glimpses at automation

in production vehicles.

At the same time, however, the market for commercial ADAS has remained surprisingly sluggish,

a trend made more curious by the strong case for ADAS in commercial vehicles. These vehicles

tend to be significantly larger and heavier than their consumer counterparts, with more

compromised visibility and greater annual mileage. The main exception to this trend is the

popularity of aftermarket camera systems that afford the driver a better view of his or her

surroundings. This can range from simply supplying a feed to a display in the cockpit, to more

sophisticated systems that employ machine vision algorithms to provide visual, auditory, and

haptic warnings to the driver in response to certain scenarios: an impending forward collision, for

example, or the presence of vulnerable road users. The low penetration of ADAS in commercial

vehicles can be largely explained by a combination of high ASPs and the sentiment among fleet

operators that their professional drivers should not be in need of driver assistance systems,

especially given the cost and weight that these systems add.

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